Friday, April 15, 2016
Mood Media Wins T-Mobile Czech Republic
Austin-based Mood Media, the provider of music and other systems for retailers and retail environments, reported a win in Europe this week, with T-Mobile Czech Republic. According to Mood Media, T-Mobile is using its new direct-to-mobile device service, Mood Presence, across its stores. Financial details of the win were not announced. Mood Media said its technology is being used to provide special offers to customers, providing personalized offers to those users when they are in a store. The company also said that T-Mobile will be giving away gifts to some users through the technology, which broadcasts and inaudible signal which can be picked up by Shazam's app in stores.