e-Rewards Buys Social Market Survey Firm

Dallas-based e-Rewards has acquired a market research and survey firm focused on social networking, social games, and other online sites. According to San Francisco-based Peanut Labs, it has been acquired by e-Rewards, in a deal expected to close in October. Peanut Labs offers up market research surveys to users of social networking sites, social games, and other online games, in exchange for virtual currency and other rewards. Financial terms of the deal were not disclosed. Peanut Labs said its San Francisco-based operations will retain its brands as Peanut Labs, and e-Rewards COmpany, with its market research survey business in Seattle becoming part of e-Rewards Research Now arm.