Spredfast Deepens Ties To LinkedIn

Austin-based social marketing firm Spredfast has further integrated and tied its software into social networking site LinkedIn, announcing a new integration to support company pages and targeted status updates in its platform. The comapny said the enhancements in its software allow users to schedule posts, plan campaigns, and collaborate on Company Pages; use LinkedIn's new targeting capabilities to target posts for better engagement based on a LinkedIN user's company size, industry, function, geography, and other factors; and also respond to and monitor activites on their Company Pages within Spredfast.