Spredfast Connects Into Pinterest

Austin-based social marketing tools developer Spredfast said Monday that it has linked up with Pinterest, to help bolster its marketing tools for brands on the popular photo pinning site. Spredfast said it has been included in the Pinterest Marketing Developer Partners Program, which it says will help its customers leverage Pinterest's APIs. Those connections will offer up content publishing tools and analytics for Spredfast's brand and media customers. Spredfast is led by Rod Favaron.