RetailMeNot Launches iPhone Coupon App

Austin-based online coupon site RetailMeNot said this morning that it has launched a new, free, iPhone app which provides users with coupons for both online and brick-and-mortar retailers. The new app is the company's first native app for the iPhone. The new app allows users to see deals from popular stores, a drag-and-drop interface that cuts and pastes coupon codes into checkout forms, and in-store deals where users can show their iPhones to cashiers to receive coupon benefits. RetailMeNot is one of the properties owned by WhaleShark Media, which is headed by Cotter Cunningham. RetailMeNot said that it receives more than 17 percent of its total site traffic from handheld devices.