RetailMeNot Files For IPO

Austin-based RetailMeNot has filed for an IPO, saying that it is looking to offer up $230M in an offering on the NASDAQ Global Market as "SALE". The firm, which recently changed its name from WhaleShark Media to RetailMeNot in preparation for the IPO, offers a number of online coupon and deal sites aimed at consumers. The IPO is being underwritten by Morgan Stanley, Goldman Sachs & Co., Credit Suisse, Jeffries, RBC Capital Markets, Stifel, and William Blair. The firm is backed by Adams Street Partners, Austin Ventures, Google Ventures, Insitutional Venture Partners, J.P. Morgan, Norwest Venture Partners, and others. RetailMeNot is headed by Cotter Cunningham.