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RetailMeNot's New Holiday: OctoNovemCember

If you run a website focused on finding coupons and deals for users, what's your favorite holiday of the year? No, it's not Christmas. For RetailMeNot, it's a brand new holiday the company has cooked up for the Halloween, Thanksgiving, and Christmas season, OctoNovemCember. RetailMeNot released a YouTube video--the first in a webisode series promoting RetailmeNot--this morning, and a new theme character called the "Pumpkin-Headed Turkey Claus". RetailMeNot is using the imagined holiday to promote and call attention to its coupons and deals service. RetailMeNot is part of WhaleShark Media.


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