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RealNetworks Snags Austin Exec For Marketing Chief

Digital entertainment firm RealNetworks said today that it has snagged a veteran Austin executive to head up the firm's marketing efforts. According to RealNetworks, it has hired on Judith Bitterli as its new Chief Marketing Officer, and will be relocating Bitterli from Austin to the firm's Seattle headquarters. Bitterli was co-founder of marketing agency Direct Impact, and has also served at Micro Electronics and SoftBank. Real said it has been using Bitterli as a consultant for the past year.