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Powered Names Marketing VP

Austin-based Powered, which provides social marketing services to brands, said yesterday that it has named Aaron Strout as its VP of marketing. Strout joins the firm from Mzinga, where he was Vice President of Social Media. Strout has also served at Fidelity Investments in a marketing role. Powered develops interactive marketing software for online retailers, and is venture backed by Austin Ventures and Liberty Mutual.



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