Pluck Upgrades Social Media Software

Austin-based Pluck, the social media firm now owned by Demand Media, said today that it has released the latest generation of the firm's social media software, Pluck 4. According to Pluck, the upgraded software now provides a new presentation engine which allows customers to use templates for customizing HTML, CSS, JavaScript, and more; new APIs; along with new management tools and other features. The firm said the upgraded version of the service is available now.