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Pluck Racks Up New Customers

Austin-based Pluck, the social media and social networking software arm of Demand Media, said Thursday that it has added a number of customers in the last 90 days. According to Demand, The American Medical Association, Best Buy UK, Comcast Sports Network Philly, ITV, Kraft Foods, Local.com, National Geographic Channel, National Post, O2, Mass Mutual, Smarter Travel, TheKnot.com, and Versus have all recently implemented the firm's social media products. Financial details of the wins were not disclosed.