Taking The Pulse Of The Texas Technology Industry
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Taking The Pulse Of The Texas Technology Industry |
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 Monday, November 12, 2012 Austin Canoe and Kayak Swizzles Website Austin-based Austin Canoe and Kayak said Monday that it has re-launched a new, redesigned website for the firm. The company--which is a division of MSP Holdings LLC--said the new site has been "re-designed and re-engineered", and is part of move to encompass a wider array of categories, including camping, hiking and snow sports. ACK said the new site is hosted in the cloud and was built via its internal development, merchandising and marketing team (More info...) posted on Monday, November 12, 2012(Full story) Mass Relevance Tees Off With Callaway Austin-based Mass Relevance, the social content curation firm headed by Sam Decker, said Monday that it has teamed up with Callaway Golf to power a new product introduction campaign. Mass Relevance did not say how much the deal was worth to the company. Callaway is using Mass Relevance for its TWEET TO UNLEASH campaign, which gives golfers a chance to win a new, high performance driver as part of a social outreach campaign. Mass Relevance' (More info...) posted on Monday, November 12, 2012(Full story)
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