Taking The Pulse Of The Texas Technology Industry
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Taking The Pulse Of The Texas Technology Industry |
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 Thursday, January 19, 2012 Adometry Updates Analytics Software Austin-based Adometry, the provider of advertising analytics technology, said tihs morning that it has released a new version of its the Adometry Ad Analytics Suite. According to Adometry, the updated software includes better identification of redundant web sites, analysis of the best frequency to show an ad to a person, and pulls in audience data from Nielsen, Acxiom, TARGUSInfo, and DataLogix, among other new features. Adometry's products are used b (More info...) posted on Thursday, January 19, 2012(Full story) Bazaarvoice Links With Gamification Firm Badgeville Austin-based Bazaarvoice, the provider of ratings and review software-as-a-service, is turning to the emerging area of gamification, by tying to gamification vendor Badgeville. According to the two firms, they are in a strategic partnership, which will provide reputation and social loyalty programs to Bazaarvoice's customers. The two said the deal will help increase onsite engagement, create additional (More info...) posted on Thursday, January 19, 2012(Full story) Q2ebanking Names CEO Austin-based Q2ebanking, a developer of electronic banking software for community financial institutions, said Wednesday that it has named Matt Flake as its new CEO. Flake was previously President at the firm. The company said that Flake will continue to report to Hank Seale, founder, Chairman, and CEO of the parent firm of Q2. Flake has apparently been at Q2 for the last seven years; the firm did not say what his experience prior to Q2 was. posted on Thursday, January 19, 2012(Full story) MapMyFITNESS Ties Into Facebook Timeline Austin-based MapMyFITNESS, the developer of mobile tracking and fitness software, has joined a number of companies announcing apps for Facebook Timeline today. MapMyFitness said it has launched a fitness app for Facebook Timeline, which allows people to share their fitness activity with friends. MapMyFitness is run by Richard Jalichandra, who said in a statement that the app wil provide a "a new, more personalized experience" for sharing fitness a (More info...) posted on Thursday, January 19, 2012(Full story) |
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