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New Era Portfolio Gets $4M For Artwork E-Commerce

Austin-based New Era Portfolio, which operates GalleryDirect.com, New Era HD, and New Era Walls, three online e-commerce sites selling artwork, prints, and more, said Tuesday that it has raised $4M in a Series A funding round. The round came from SSM Partners. According to New Era Portfolio, it will use the funding to build out its infrastructure and expand its management team. New Era Portfolio is headed by Joe Garcia. The firm said it sells its images to five-star hotels, businesses and homes, and has sold over 3.2 million prints.