Mozu Adds Sporting Goods Retailers

Austin-based Mozu, a developer of e-commerce software, reported today that it has added sporting goods retailers GORUCK, Sun & Ski, and Boathouse. Financial details of the wins were not disclosed. Mozu said that one of those customers, GORUCK, saw a 65 percent increase in its mobile conversions and online revenue increase of 48 percent after switching to its software.