Macrolynk Joins ATI

Macrolynk, a developer of enterprise, social networking tools for supply chain management, has joined the Austin Technology Incubator, the two said Tuesday. Macrolynk develops a enterprise, social collaboration tool specifically aimd at helping to manage supply chains, which is currently being used in the automotive industry. Macrolynk says its tools are used by business partners to collaborate from initial purchase order to final payment, and is specifically enabling smaller, automotive supply chain players access to tools which previously were only accessible to the big companies. Macrolynk was founded by Saul Haro, who previously had served at Mabe (GE Appliance Company) and Valeo Wiper Systems.