Monday, February 22, 2016
Hotels.com Boots Up Presidential Themed Ad Campaign
Dallas-based Hotels.com has booted up a new ad campaign which capitalizes on the Presidential election year, promoting "Captain Obvious" for President. Captain Obvious--a character created by Hotels.com for its television commercials--talks about how he is "fit" to win the race. Hotels.com said the ads will run on TV, through social media, and a site, CaptainObviousRunsForPresident.com.