Flocasts Becomes FloSports

Austin-based Flocasts, a provider of live streaming sports video, said today that it has renamed itself as FloSports. FloSports is led by Martin Floreani. The company offers up streaming of track and field, wrestling, gymnastics and elite fitness events, and says it is looking to enter new sports areas this year. The company said the renaming and relaunch is a "natural evolution" of the company as it looks beyond its sports verticals.