BigCommerce Aims To Connect Retailers To Amazon

Austin-based e-commerce software developer BigCommerce said Tuesday that it has rolled out new integration, which helps its retailers who are selling through's third party marketplace. According to BigCommerce, the new integration of its software lets merchants simultaneously sell the same products and inventory on both their own, branded websites, and also on The new product handles product details, inventory counts, and order processing for both. Traditionally, retailers looking to list their products on Amazon have had to grapple with managing inventory in multiple places, and using a different ordering flow depending on where an order came from. Pricing on the new integration, which is available in BigCommerce Channel Manager, was not announced.