BIAP Becomes FourthWall Media

Plano-based BIAP, a provider of interactive television and advertising products, said this morning that it has renamed itself FourthWall Media. The firm said the new brand will help to "accurately capture" what the firm does. The firm said there was no change in its business focus, operations, or ownership with the name change. The company creates interactive applications for set-top boxes, and other related products.