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Bazaarvoice Snags Dell's Marketing Head

A game of local tech-executive musical chairs played out yesterday, as Austin-based Bazaarvoice said that it has hired Erin Mulligan Nelson as Chief Marketing Officer for the company. Nelson is currently Chief Marketing Officer at Dell, which announced Nelson's replacement yesterday. Bazaarvoice said that Nelson is slated to leave as Chief Marketing Officer at Dell in the next few months. Nelson replaces Sam Decker, who said last month he was leaving Bazaarvoice to pursue new ventures. Bazaarvoice is a provider of ratings and review software used by online retailers. Nelson has also served at Procter & Gamble, PepsiCo, and A.T.Kearney. Decker is also active at the Austin Capital Factory. Decker has not revealed details yet of his new venture.


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